Hair Chemistry: Hair Colour 101

Hitting Australian shores just over a year ago, Brazilian Bond Builder revolutionised the hair multiplying market with it’s one step system.

All this Bond Building talk can be a little overwhelming, so here’s bit of hair chemistry fun facts for you….

Most if not all bond builders are water and acidic based:

Hair Colour 101:

  • Water dilutes your developer, hence most, if not all bond builders tell you to bump up the developer.
  • E.g If your bleach promotes ‘9 levels of lift’ adding a water based bond builder would bring it to 7 levels due to changing the alkalinity of the bleach. Then the water dilutes your developer leaving you with only a true 4-5 levels of lift.
  • Most bleach manufacturers utilise essential oils as an engine driving it deeper inside the hair and lift out all the old colour. Adding water into the mix would hinder those essential oils as oil and water don’t mix. Water based bond builders hinder every aspect of bleaching.
  • Semi colour (VIVIDS) uses the hairs porousness to stain the outer layer of the hair, e.g bleach first and then apply vivids. Even though the outside of the hair is water loving, vivids manufacturers incorporate essential oils in attempt to push the colour passed the surface of the hair for longevity. Water based bond builders hinder those essential oils.

Hair Chemistry Oil based bond builders amplify all colour and lifting services:

  • Brazilian Bond Builder has no PH, as something only water soluble accompanies a PH. b3 mirrors the acidic or alkaline environment it’s put in.
  • b3 does not dilute your developer as only water can dilute the volume of your developer.
  • b3 optimises the lift of bleaching services as it allows the bleach to work deeper inside the hair giving you a more even consistent lift.
  • b3 drives all colour services deeper inside the hair and will ensure colour longevity and retention.

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